scicreations

Aha To Exit Case Study

Aha to exit

Helping Entrepreneurs Accelerate Their Startups.

  • Website
  • Branding
  • Marketing

Project Brief

Aha To Exit is a proven startup accelerator and community complete with mentorship, resources and one-on-one guidance provided by trained and certified startup experts. 

Whether your business is just an idea or a candidate for acquisition, their team provides targeted resources and actionable guidance to move you to the next stage of the startup life cycle.

Aha To Exit needed a website that functioned as a powerful marketing and communications tool to attract aspiring entrepreneurs, position itself as a thought leader in the entrepreneurship space, and host their online video academy.

Aha To Exit approached SCI Creations to design and develop a new website. 

Platforms

Responsive Web Design

Native Advertising

Google Advertising

Website SEO & Digital Plumbing

Roles

UI/UX Design 

Development

Marketing Strategy

Social Media

LMS

Deliverables

Responsive Website

Marketing Reports

We are thrilled to have helped Aha To Exit move closer to their goal of helping 10,000 entrepreneurs launch and scale their own businesses by 2028.

We helped Aha To Exit reach their objective of building a website and community tailored specifically for entrepreneurs.

We recommended the development of a video academy/community hybrid, built from the ground up, with a custom design to uniquely deliver the experience that Aha To Exit wanted to provide to its customers.

The Result

We were able to closely collaborate with the Aha To Exit team to pinpoint exactly what they were looking for, and were highly successful in building a website that met and surpassed their expectations. 

The results can be viewed here:

AhaToExit.com

6 Power Habits All Business Success Is Driven By (and How To Avoid Failures)

How can you quickly tell what someone truly values, objectively?

All you need to do is look at their habits.

For example, look at the legendary basketball player Michael Jordan. How did he get so good? He had an unrelenting habit to practice making shots every day. When I say “unrelenting,” I mean he was the first person to the gym each morning and the last one to leave. His commitment to this habit certainly contributed to his skill and success. And I guarantee he would plan his days around this sacred gym time.

“I’m not out there sweating for three hours every day just to find out what it feels like to sweat.” – Michael Jordan

Conversely, while good habits can be transcendent, bad habits can be just as detrimental.

Look at former NFL star Johnny Manziel. He had lots of talent and also battled addiction. Within the throws of the disease, the daily habit is to get that fix. Even getting proper nutrition and sleep becomes less important than this habit. This commitment to the addiction guides the rest of Johnny’s life and is why he went from being the next legendary quarterback, to nothing.

Habits can allow you to accurately predict the future. You can learn a significant amount about someone, or a business, by observing their habits BUT what most people don’t realize is that not all habits are created equally. When we think of a “habit,” you typically think of something that occurs daily (or multiple times a day). This is not always the case.

The more infrequent a habit occurs the most important it tends to be. Look at your taxes. Once a year, you have a habit to gather all your stuff and report to the tax man (or maybe your CPA). This only happens once a year, but neglecting this habit can have severe consequences.

I’ve observed that nearly all habits fall into one of these six buckets:

  • Daily
  • Weekly
  • Monthly
  • Quarterly
  • Annual
  • Ad Hoc (i.e., as-needed)

Every single business, no matter how big or what is being sold, is a function of habitual layers.

Let’s use a service-based company as an example to see how these show up.

Daily, there are habits like answering emails, pushing ahead client projects, and communicating with the team. Weekly, you may have habits like a team huddle or maybe sending an update email every Friday to clients about their projects. Monthly, you may have to do some kind of executive reporting and goal setting for the upcoming month. Each quarter, a business would be wise to have a habit around making a plan for the next 3 months. And surely, once a year, there is a big planning session to guide the next year.

Can you skip emails for a day or so? Sure, the world won’t fall apart. It’s daily so you can easily catch up.

However, can you skip monthly executive summaries and goal planning? No, not if you want to keep your client turnover low!

Like I said earlier, the less frequent a habit, the greater the impact if it slips through the cracks. How well do you think a company would do if they never did any annual planning? They might still “win” but without this kind of Habit they will grow and scale slower, if at all.

My challenge to you is to look at your business through the lens of its habits. Observe the things you do daily, weekly, and so on determine whether they push ahead the business or not. When you look through the context of habits, you’ll see that your success is directly related to the consistency of these actions. You may also identify there are some unspoken habits, which could be negatively impacting the business.

Some of the most dangerous habits a business has are the undocumented, unproductive ones!

I recall when I was working at a software company, there was a group in the tech support team who would regularly take team trips to the local gas station to get snacks/drinks. Every. Single. Day. To the point where people would get upset if they didn’t do the trip on a certain day.

Think about this: they were pulling the entire team away from work mid-morning to do something completely unrelated to the work to be done. And these trips would easily consume 30-60 minutes every day. When I did the math, only looking at the average salaries, these daily trips were stealing thousands of dollars of salaried pay for literally no work output over a quarter.

Do you think that team would have gotten more done if they dropped the daily habit of running to the gas station? Absolutely! Not surprisingly, that team was eventually dissolved for weak performance.

Be hyper vigilant of the habits in your business, your success is directly correlated to them!

What do you think? Do you see any Habits you need to adopt or stop?

SOS Arizona Case Study

SOS ARIZONA

Fighting for strong public schools for a strong Arizona.

  • Marketing

Project Brief

Save our Schools Arizona is a group of grassroots, nonpartisan parents, teachers & business leaders who support public education in Arizona by fighting for increased funding & tax dollar accountability. They had been working tirelessly for the last two years outside of their day-to-day jobs to build their base and fight against big-pocket campaigns who wanted to siphon money from already underfunded public schools to support a private voucher.

The leaders of SOS approached us in September of 2018 right before the end of midterm election season. 

Although they made tremendous headway and had an active base they feared their message wouldn’t be able to reach the masses without a strong online presence. We were more than willing to join the fight.

The Challenge

Political advertising comes with its own set of challenges such as heavy restrictions for copy and images, additional personal identification for advertisers and an altered strategy for campaigns. Selecting and narrowing down on a target audience plays a huge role in advertising but the difficulty in this political campaign was not to narrow down but to broaden the reach to as many Arizonans as possible while finding what messages they respond to best. Budgeting was also a challenge as we had to hypothesize and test how and when people were going to vote so we knew how to allocate expenditure. All of these factors had to be tested & refined within six weeks.

Platforms

Facebook, Instagram & Snapchat

Native Advertising

Google Advertising

Website SEO & Digital Plumbing

Roles

Marketing Strategy

Social Media

Deliverables

Marketing Reports

 

The Result

Save Our Schools Arizona’s fight against Proposition 305 was a resounding victory. Prop 305 lost by a landslide of 65% against and 35% for. As their digital marketing team we were able to reach millions of Arizonans online and help swing the vote. With millions of impressions we increased their Facebook followers by 53%, had thousands pledge to vote no, and drove tens of thousands of voters to their website. By cleverly targeting different age groups, demographics and online hotspots we were able to increase the importance of voting no on Prop 305 and help the SOS spread the word online in a massive way.

Go Ask Lee Case Study

Go ask lee

Lee Richter is an award winning, business innovator

  • Website
  • Branding

Project Brief

Lee Richter is an award winning, dynamic business innovator and a visionary recognized again by the San Francisco Business Times as one of their Top 100 Women Business Leaders in 2017. For more than 25 years, she has launched a dozen successful businesses in the financial, education and lifestyle sectors. Her unique vision and drive revolutionizes business as her companies produce hundreds of jobs, educate tens of thousands of people and make millions in revenue.

With such great information,  Lee needed an appealing website to showcase her resources and offer opportunities to network. She needed the best branding, and website to tie it all together. 

 

Website Design
& Branding

We created an online platform for Lee Richter that reflects her values and vision, showcases her resources, and helps her grow her business.

The Result

We have spent the last few years working and fine-tuning her website’s look to stay on trend and functional. The most important part of building a website is maintaining it and having consistent communication.

The results can be viewed here:

GoAskLee.com

Gabe Golf Case Study

Gabe Golf

2 Time PGA Tour Winner

  • Website
  • Branding
  • Video Editing

Project Brief

In 2009, Gabe Hjertstedt began introducing his elite clinics at prestigious golf clubs around the globe. Besides clinics, he travels to many of the major U.S. cities such as; Kona, San Francisco, Los Angeles, Austin, Miami, and New York, to work with private clientele. Currently, Gabe also works as a short-game coach with top PGA Tour players along with consulting other top players.

Gabe needed a website that functions as a powerful marketing and communications tool to attract new clients, and allowed him to advertise his lessons and products.

Gabe approached SCI Creations LLC to design and develop a new website. We also handled and produced a variety of video editing for him in multiple capacities. We also developed the branding for him.

Platforms

Responsive Web Design

Landing Pages

Google Ads

Roles

Branding

UI/UX Design 

Development

Video Production

Deliverables

Responsive Website

Digital Brand Identity

Ecommerce

Video Promotion

We design with you in mind.

We wanted Gabe’s personality and professionalism to be prevalent in our design. We chose bold and striking colors and images to show off his character. 

We are honored to have helped Gabe turn his golf knowledge and professional experience into a revenue generating brand.

The Result

We were successful in our launch of the website and our goals. We made an effort to be persistent in our communication in order to make sure we worked well together to reach our finished product.

The results can be viewed here:

GabeGolf.com

Footprint Case Study

Footprint

Footprint is preserving our future.

  • Website
  • Video Editing

Project Brief

When the founder of Footprint approached us with his story and his mission to eliminate plastic waste globally, we were very keen to get involved.

Footprint is a manufacturing company that provides cutting-edge sustainable packaging technologies. Footprint had operated a bare-bones website for some years. With their rapidly advancing technology and increasing PR exposure, Footprint needed to redesign their website to align with the goals of their business and their target audience.

Footprint needed a website that functioned as a powerful marketing and communications tool to attract new clients, position itself as a thought leader in the sustainable packing industry and provide credibility to potential joint venture partners.

Footprint approached SCI Creations to design and develop a new website. We also were tasked with fulfilling on promotional video production and post-production.

Platforms

Responsive Web Design

Roles

UI/UX Design 

Development

Videography

Deliverables

Responsive Website

Video Production

We are happy to have played a role in helping Footprint continue to eliminate plastic waste by developing their digital presence.

We help you design
the objective you want.

We recommended the development of a completely new website, built from the ground up, with a custom design to convey the value that Footprint provides to its customers.

The Result

We were highly successful in launching the website and accomplishing our client’s goals. We were persistent in our communication in order to make sure we fulfilled on all expectations to deliver a well-received finished product.

The results can be viewed here:

Footprintus.com

Capitalogix Case Study

Capitalogix

Helping You Profit in the New World.

  • Website

Project Brief

Howard Getson formed Capitalogix in 2000 and has directed the development of its technology actively since inception. Capitalogix was born out of Howard wanting to find an edge in trading. They approached us because they needed a cutting edge website redesign, to match their company’s goals and vision.

Platforms

Responsive Web Design

Roles

Branding

UI/UX Design 

Development

SEO

Deliverables

Responsive Website

Digital Brand Identity

 

Capitalogix received a complete website redesign that resulted in higher responsiveness, improved performance, and conversion-enhancing design tweaks.

Design Logic

The client needed the site to perform on mobile exceptionally well. We paid great attention to the overall feel across the website, making the website feel whole and cohesive. 

As always, it was important that the site retained all of its features on all possible devices. So rather than stacking content mindlessly on a mobile screen size, we had to think imaginatively.

The Result

Despite numerous technical challenges during development, we were able to deliver a simple yet elegant, mobile-optimized website that delighted the client, and accomplished their objective of launching a high-performing website that complemented their ambitions and goals. 

The results can be viewed here:

Capitalogix.com

Azeka’s Sauce Case Study

Azeka’s Sauce

Bring Back those Sweet Maui Memories!

  • Website
  • Branding
  • Packaging
  • Photography

Project Brief

The Azeka Family has a long history on the Hawaiian island of Maui. They have a deep passion for food and friends. This is why we wanted to help them share Azeka’s Sauce with all that we can! After a successful Kickstarter campaign, they brought their family recipe back into the spotlight for all to enjoy. Their Maui Original Sauce has a sweet and savory taste that is delicious on beef ribs, chicken, fish, rice, stir-fry, and salads! It’s All-Natural and uses the freshest ingredients. 

With such a great product and team, they needed the best branding, packaging, photography and website to tie it all together. 

Azeka’s Sauce turned to SCI to create a new Website that showcases their savory Hawaiian Barbecue Sauces. 

Platforms

Responsive Web Design

Landing Pages

Google Ads

 

Roles

Branding

UI/UX Design 

Development

SEO/CRM

Deliverables

Responsive Website

Digital Brand Identity

Marketing & Sales Reports

 

 

The Package Design
& Branding

The Azekas asked us to handle a full suite of services. We started with their packaging first. It was very much in need of a fresh look as they were getting ready to launch 4 new flavors. Our goal was to create a cohesive brand that was united in its look and appearance. Each bottle has the same layout, but certain elements stand out to show off each flavor’s uniqueness.
This also required us to create a solid brand that brought out the Hawaiian influences to create a unified identity. 

The Website & E-commerce

The website previously was hosted on Wix, and they needed more capabilities and features to be able to accommodate their new product lines. To be able to accomplish this, we redesigned the entire website in WordPress with the latest features and plugins available. The website came complete with all of the visuals we had already produced, and a full shopping experience for consumers to have an enjoyable, simple checkout experience. 

The Photography

The Azekas required a large number of photography assets to get their brand up and running. We produced a variety of shots to assist in website creation and to strengthen their social media presence.

The Result

SCI developed the brand messaging strategies, visual design and developed a tasty,  zesty, and responsive website with a strong UX design experience across desktop, tablet, and mobile browsers. 

We have spent the last year making Azeka’s Sauce the best brand it can be! We were successful in our launch of the website and our goals to be able to expand the website to be able to accommodate their new product lines. We were persistent in our communication, and worked closely with the Azekas to create a memorable finished product.

The results can be viewed here:

Azekasauce.com

Meet our Creative Director, recently featured in Voyage Phoenix magazine!

Today we’d like to introduce you to Hunter Wickersham.

Hunter Wicked is a designer, painter, and photographer living in downtown Tempe, AZ. he started painting when he was 15 and hasn’t put down the brush since. He’s ventured throughout traditional mediums, such as acrylic and oils, and even hyper-realistic colored pencil. More recently, he’s been diving into digital artwork and experimenting as much as he can.

Read more at:
http://voyagephoenix.com/interview/meet-hunter-wickersham/