Billy Hurley III

Rethinking, redesigning and improving the website of the
Pro PGA Tour golfer, Billy Hurley III.

/ 01 Context

We have worked with Billy Hurley III for over 3 years and after all that time we finally we able to work with him on a brand new modern website design. 

Billy Hurley III is a professional PGA Tour golfer and has played in numerous events, finishing 5th at the Honda Classic, tied for 4th at the Greenbrier Classic, and qualifying for his first U.S. Open & Open Championship. He struggled during the 2015 season, ultimately losing his PGA Tour card. But he rebounded quickly in 2016 with a win at Quicken Loans National, a Tiger Woods-hosted tribute to military personnel. With that, Billy qualified for his first PGA and Masters Championships. As of today, Billy is the only U.S. Military veteran on the PGA Tour.

Billy needed a modern website design that conveyed who he was and was a great platform to spread awareness of his golf tournament and his foundation.

/02 Integrations

SaaS Connections: The Rocket Fuel University product consists of many different SaaS (Software as a Service) programs. We utilized Zapier, custom webhooks, and custom plugins in order to confidently pass the data between all of the platforms.

Examples included: WordPress, Kajabi, Ontraport, Zoom, Stripe, QuickBooks and more.

Desktop View of Landing Page & Video Academy


We recommended the development of a completely new website, built from the ground up, with a custom design to convey the value that Mark provides to his community.

The challenge was great. Mark’s previous website was created entirely with Clickfunnels. Creating a new site on WordPress and then carefully migrating the new pages was a tedious and laborious process. 

/06 results

We were highly successful in launching the website and accomplishing our client’s goals. We were persistent in our communication in order to make sure we fulfilled on all expectations to deliver a well-received finished product.

Billy now has a state-of-the-art professionally designed website that enables him to have a digital presence and a central hub for all of his work.

Rocket Fuel University has been a tremendous success: hundreds of Visionaries, Integrators and business leaders now have an integrated peer group platform where they can continue to ascend.

We are happy to have played a role in helping Mark execute his vision of helping entrepreneurs achieve their unique exponential freedom.

The results can be viewed here: